Kia ora te reo Māori is the theme for this year’s Māori Language Week to be held from 11-17 September.

The theme was chosen to celebrate New Zealand’s indigenous greeting, and also as the words ‘Kia Ora’ are an exact description of the intent of the new partnerships for te reo Māori revitalisation between the Crown and Māori under the new Māori Language Act 2016.

The new act sets up Te Mātāwai to lead revitalisation among Māori. The Māori Language Commission will focus its attention on the public sector and wider New Zealand. Together we will ensure that the Māori language has ‘ora’ – life and vitality.

Māori Language Week is an annual campaign, led by the Māori Language Commission, to promote the language to New Zealand. The campaign is about raising awareness that New Zealand has its very own language and encouraging the use of it, with simple phrases every day, week and month of the year.


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